Cake Craft
From logo to retail shelf.
The brief
Where it started.
A growing retail business needed a brand that worked as hard on the shelf as it did on screen.
The work
What we built.
We built a full identity and applied it end to end, from the logo through to packaging and point of sale.
Applied
From logo to shelf.
The outcome
The result.
One identity, consistent from the first sketch to the retail shelf.
NextC-Quest →
Where does your brand sit against the business?
Every engagement starts with the Brand Alignment Diagnostic, a fixed first step that scores your brand against the business and shows what to fix first.