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Brand Identity Design

Transform Your Look. Inspire Loyalty. Boost Recognition.

Where Data Meets Creativity, Brought to Life by the Pivitt 360 Brand Model

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A brand’s identity isn’t just about looking good, it’s about capturing who you are and connecting deeply with the people you serve.

Our holistic approach to Brand Identity Design ensures every visual element, from logos to packaging, reflects your essence and resonates with your market.

Why Brand Identity
& Design Matter

Today’s consumers decide whether to trust and engage with your brand in the blink of an eye. Strong visual identity not only sets you apart from competitors, it builds emotional connections, fosters credibility, and unifies all your touchpoints.

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The Pivitt 360 Brand Model

We apply a data-informed, creative led methodology to brand identity and design, integrating strategic insight at every stage

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Explore Like Scientists
Using thorough research into your audience, competitors, and market we define the foundation for a distinctive and relevant identity.
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Create Like Artists
We translate insights into imaginative logo concepts, colour palettes, typography, and visual systems that encapsulate your brand essence.
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Build Like Engineers
Our design solutions extend beyond a single logo. We create guidelines, collateral, and environmental designs that ensure consistency and longevity.
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Measure & Optimise
We gather feedback, analyse performance, and refine as needed to ensure your brand identity grows alongside your business.

What’s Included in Our Brand Identity & Design Service

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Logo & Visual Identity Creation

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  • Tailored Concepts: Multiple logo directions informed by strategic research.

  • Refinement & Finalisation: Iterative feedback rounds to arrive at a distinctive mark that stands the test of time.

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Typography, Colour Systems & Iconography

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  • Cohesive Visual Language: Carefully selected typefaces and colour palettes.

  • Guided Symbolism: Icon sets that reflect your brand’s personality and values.

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Brand Style Guidelines & Toolkits

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  • Consistency Across Channels: A detailed guide covering logo usage, typography, brand voice, colour profiles, and photography.

  • Easily Accessible Assets: Templates and resources for all internal and external stakeholders.

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Marketing Collateral & Printed Materials

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  • Brochures, Stationery & Presentations: Fully branded materials designed to make an immediate, memorable impact.

  • Packaging & Product Design: Bringing your brand to life in tangible forms that delight customers.

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Environmental & Experiential Design

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  • Office, Retail & Event Spaces: Immersive brand experiences, from signage to interior concepts.

  • Vehicle Livery & Outdoor Advertising: Extending your visual identity to large-scale or mobile brand touchpoints.

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Art Direction & Photography Guidance

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  • Unified Aesthetic: Collaborating with photographers, illustrators, and videographers to ensure your brand’s visuals remain authentic and cohesive.

  • Styling & Shooting Guidelines: Helping you maintain brand consistency across photo shoots and campaigns

Flexible Collaboration Models

We understand that organisations have varying needs, timelines, and resource constraints. That’s why we offer three ways to work with our Brand Strategy & Positioning team:

Real-World Impact

A well-established retail brand sought a refreshed visual identity to target a younger demographic. Through thorough user research and workshops, Pivitt developed a modern logo, updated colour palette, and dynamic store layouts. The result? A 20% uplift in foot traffic within three months, plus a surge in social media engagement around their “refreshed vibe.”

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What Our Clients Think

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What Our Clients Think

Duncan Balloch
Group Marketing Manager, BMW

"An exceptional partner in our journey for success! The team at Pivitt offer so much more than creative support and production, the ability to offer guidance and advice on bigger strategic objectives is exceptional...”

Kitty Perryman
PMO Manager, BT

"I’ve worked with a few agencies in the past and they tend to provide a lot of fluff with no real tangibles. Pivitt cut through the noise and put together an action plan that actually brought results. Highly highly recommend."

Rob Cartwright
Brand Strategy & CIManager, Rolls Royce

"The team with Davuud offer excellent support across the whole marketing function, from creative concepts to strategy, so no matter what area of support you need, I’m sure Davuud and his team have you covered. Also is fab in dealing with both vague and specific briefs. "

Ben Coe
Senior Brand Manager, Universal Music Group

“Very strategic and insightful. Would recommend for any one looking to develop their brand strategy. A**”

Antonio Baganha
Strategy & Business Development, Pansports

“Since we started working with Pivitt, our expectations have been exceeded. The efficiency and professionalism demonstrated in each project are excellent. Another important element for us is the team’s ability to maintain the same quality even when the deadline is very short. Keep up the great work.”

Nicola Panton
Associate Director-Senior Marketing, Savills

“Pivitt are highly creative, authentic and overall a great team. They stood out as they were proactive and their approach to the brief had a unique take on it. After that, I enjoyed working on some great campaigns together.”

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Is Our Brand Identity & Design Service Right for You?

You Want to Reposition or Refresh
Your brand might be outdated, inconsistent, or failing to connect with emerging audiences.
You’re Launching Something New
A new product or service deserves a distinct look and feel that sets it up for success.
You Need Consistency Across Channels
Multiple design styles or fragmented visuals can dilute brand impact and recognition.
You’re Seeking an Emotional Edge
Elevate beyond functional benefits and build an identity that resonates at a deeper level.